THE WHITE HOUSE
Office of the Press Secretary
Today, President Clinton signed an Executive Order to increase access to federal contracts for disadvantaged businesses, reaffirming the Administration's commitment to ensuring that all Americans share in our nation's prosperity. The Executive Order directs agencies to take affirmative steps to increase contracting between the federal government and Small Disadvantaged Businesses, 8(a) Businesses, and Minority Business Enterprises. These businesses play a vital role in our nation's economy, but have faced historic underutilization in Federal procurement.
TAKING AFFIRMATIVE STEPS TO CREATE OPPORTUNITIES FOR ALL BUSINESS OWNERS. The Executive Order directs Federal departments and agencies with procurement authority to take aggressive and specific actions to ensure inclusion of disadvantaged businesses in federal contracting, including:
HOLDING AGENCIES ACCOUNTABLE FOR RESULTS. The Executive Order holds agencies directly accountable for carrying out the terms of the Order by:
EXPANDING OPPORTUNITIES IN ADVERTISING AND INFORMATION TECHNOLOGY INDUSTRIES. The Clinton/Gore Administration is working to expand opportunities and access to advertising and information technology for disadvantaged businesses, recognizing that these industries play an important role in our economy and society. The Executive Order directs federal departments and agencies to ensure that all creation, placement, and transmission of federal advertising are fully reflective of the nation's diversity. Furthermore, the Order directs each federal department and agency to aggressively seek to ensure small and disadvantaged businesses participate in procurement for information technology and telecommunications industry.
CHALLENGING ADVERTISERS TO ADDRESS DIVERSITY ISSUES. Shortly after the release of the of the FCC-chartered report that found discriminatory business practices against minority broadcasters, Vice President Gore addressed the American Advertising Federation (AAF) and challenged its members to demonstrate their understanding of the value of diversity and the business sense of serving minority customers. In response to the Vice President's challenge, AAF developed the Principles for Effective Advertising in the American Multicultural Marketplace, a strategic plan for boosting minority representation in the advertising industry. The President and Vice President commend AAF for its leadership in adopting these principles.
PROMOTING A DIVERSE WORKFORCE IN THE PRIVATE AND PUBLIC SECTORS. Today, Vice President Gore's National Partnership for Reinventing Government and the U.S. Department of Commerce issued a report highlighting the importance of developing a diverse workforce to achieve success and maintain a competitive advantage. The report, Best Practices in Achieving Workforce Diversity, identifies common themes among nine employers with exceptional success in building diverse staffs. These partners include Coors Brewing Company, DaimlerChrysler, Eastman Kodak, Fannie Mae, The Prudential Insurance Company of America, The Seattle Times, Sempra Energy, U.S. Coast Guard and Xerox.
These organizations had a number of policies in common, including: holding managers responsible for building diverse staffs; taking employee suggestions seriously; and adopting diversity as a management philosophy. Furthermore, each of these employers operates under the premise that diversity is good for business. This report should serve as a model for private and public sectors as they develop their workforce in our diverse society. The report is available online at www.npr.gov and www.doc.gov. To obtain printed copies, please contact the Office of Management and Organization, U.S. Department of Commerce at 202-482-3707.
What's New at the White House
What's New - December 2000
What's New - November 2000
What's New - October 2000
What's New - September 2000
What's New - July 2000
What's New - June 2000
What's New - May 2000
What's New - April 2000
What's New - March 2000
What's New - February 2000
What's New - January 2000
What's New Archives 1997-1999
What's New Archives: 1994-1996
Presidential Webcast: Meeting the Challenge of Global Warming
President Clinton Joins International Religious and Domestic Aids Policy Leaders to Mark World Aids Day
Urging Congress to Keep its Commitment and Complete this Year's Education Budget
To Implement Title V of the Trade and Development Act of 2000 and to Modify the Generalized System of Preferences
Preserving America's Coral Reefs
Human Rights Day: The Eleanor Roosevelt Award and The Presidential Medal of Freedom
President Clinton Launches New Effort to Increase Immunization Rates Among Children
President Clinton and Vice President Gore: Restoring an American Natural Treasure
Progress in Efforts to Combat International Crime
President Clinton's New Markets Initiative: Revitalizing America's Underserved Communities
President Clinton, Vice President Gore, and Congressional Democrats Win a Landmark Budget
Announcing Welfare Reform Achievements and Budget Wins for America's Families
President Clinton Issues Strong New Consumer Protections to Ensure the Privacy of Medical Records
Enacting a Budget that Invests in Education, Health Care, and America'
President Clinton Appoints Roger Gregory to the United States Court of Appeals for the Fourth Circuit
President Clinton Announces New Steps to Improve Nutrition and Education for Children in Developing Countries
The United States on Track to Pay Off the Debt by End of the Decade
President Clinton: Strengthening the Federal Government-University Research Partnership
Keeping the Heat and Lights On During Unusually Cold Weather
President and First Lady | Vice President and Mrs. Gore
Record of Progress | The Briefing Room
Gateway to Government | Contacting the White House | White House for Kids
White House History | White House Tours | Help
T H E W H I T E H O U S E